The brand new Flow Festival 2017 merchandise is now available! This year Flow Festival and lifestyle store TRE have joined forces to design the 2017 Flow Festival collection. Also, children’s wear by the popular VIMMA brand is part of the collection. Besides kids’ clothing, the collection also includes VIMMA tunics and leggings for adults. The unique TRE x Flow by VIMMA pattern is designed by Maija Louekari.
The collection consists of gorgeous Flow Festival gear for adults and children, including t-shirts, sweatshirts, normal-sized and large tote bags, dad caps, patches and even fanny bags. The prints have been designed by Bond Creative and print photos have been taken by Kimmo Metsäranta. The products are produced by ecologically sustainable Pure Waste that makes garments and fabrics completely out of recycled textile waste. For example, this collection saved 12 350 000 liters of water, which is a volume of approximately 5 Olympic-size swimming pools.
You can purchase the various t-shirts, bags and all the other stunning Flow products at TRE concept store in Helsinki (Mikonkatu 6) or at TRE online store. The products will also be sold at the festival site during the Flow weekend! Please notice that due to the limited amount of products, they will be available until sold out.
Explore the collection here:
Photos: © Andrew Taylor